{"id":3996,"date":"2018-11-21T08:32:24","date_gmt":"2018-11-21T08:32:24","guid":{"rendered":"https:\/\/www.pernici.com\/with-cereria-pernici-made-in-italy-conquers-the-world\/"},"modified":"2018-11-21T08:32:24","modified_gmt":"2018-11-21T08:32:24","slug":"with-cereria-pernici-made-in-italy-conquers-the-world","status":"publish","type":"post","link":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/","title":{"rendered":"With Cereria Pernici, Made in Italy conquers the world"},"content":{"rendered":"<p><span style=\"font-size: 16px;\">Just returned from the <a style=\"text-decoration: underline;\" href=\"http:\/\/english.mofcom.gov.cn\/article\/zt_englishimport\/index.shtml\" target=\"_blank\" rel=\"noopener\"><strong>China International Import Expo<\/strong><\/a> in November, Antonio Pernici took some time to tell us a little bit about the experience.<br \/>\nLet&#8217;s go find out about the tastes of the Chinese public.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4>Antonio, tell us all about it. Was this the first time for you in China? How did you find yourselves?  <\/h4>\n<p>No, it was not the first time. I personally had a long experience in China, specifically in Shanghai. I lived there about 15 years ago.<br \/>\nI was attracted to a &#8220;distant world&#8221; but even then in full ferment. One could already sense the desire for redemption and growth in a country too often confined to being the far east. So I decided to open an office in Shanghai that would act as a conduit between our reality as a family business and the new world.<br \/>\nComing back to today, I don&#8217;t deny that everything has evolved at a multiple speed compared to the European, and specifically Italian, reality, but one thing has certainly remained unchanged: the appeal that Made in Italy has on the Chinese market    <\/p>\n<p>&nbsp;<\/p>\n<h4>The Chinese market is open but with very defined and particular tastes.<br \/>\nWhat Pernici products did you present?<\/h4>\n<p>We unveiled our new <strong>Elementi<\/strong> line, a new entry in our product range designed and engineered to win over a market attracted by fresh, smart but still essential and tasteful design, aware of the interest that fragrance arouses in the buyer.<\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: right; margin-bottom: -20px;\">CHINA IS A COUNTRY OF MANY POSSIBILITIES,<\/h2>\n<h1 style=\"text-align: right;\">A HUGE MARKET WITH STRONG POTENTIAL.<\/h1>\n<p>&nbsp;<\/p>\n<h4>What products were the most popular with the public, and what kind of response did you get from the people you met?<\/h4>\n<p>I can proudly confirm that their interest has focused on our flagship: the Tailoring Line, the<strong>Wrapped Partridges<\/strong>.<br \/>\nThey are unique candles in the world of which we are the only manufacturers, and they have achieved a success that I dare say was unexpected, almost as if it were a &#8220;new&#8221; product.<br \/>\nI remember that the wax sheet candle remains our trademark since 1892.<\/p>\n<p>&nbsp;<\/p>\n<h4>China today is now a key country for the world economy.<br \/>\nHow did you decide to tackle this new challenge?<br \/>\nTry to explain it to us by choosing 3 key words.<\/h4>\n<p>China is a country of many possibilities, a huge market with strong potential.<br \/>\nHowever, I do not deny that there are quite a few trade barriers related to regulations in the country. Therefore, a response of high quality, service precision and customization of a product designed for the Chinese market is needed without forgetting the speed of implementation.<br \/>\nTo sum up: customization, speed and precision. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just returned from the China International Import Expo in November, Antonio Pernici took some time to tell us a little bit about the experience. Let&#8217;s go find out about the tastes of the Chinese public. &nbsp; Antonio, tell us all about it. Was this the first time for you in China? How did you find [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":3998,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[86],"tags":[],"class_list":["post-3996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>With Cereria Pernici, Made in Italy conquers the world - Cereria Pernici<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"With Cereria Pernici, Made in Italy conquers the world - Cereria Pernici\" \/>\n<meta property=\"og:description\" content=\"Just returned from the China International Import Expo in November, Antonio Pernici took some time to tell us a little bit about the experience. Let&#8217;s go find out about the tastes of the Chinese public. &nbsp; Antonio, tell us all about it. Was this the first time for you in China? How did you find [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\" \/>\n<meta property=\"og:site_name\" content=\"Cereria Pernici\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cereriapernici\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-21T08:32:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"950\" \/>\n\t<meta property=\"og:image:height\" content=\"633\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cereria Pernici\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cereria Pernici\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\"},\"author\":{\"name\":\"Cereria Pernici\",\"@id\":\"https:\/\/www.pernici.com\/en\/#\/schema\/person\/6fa82366495db82478d05eecd1e0c51a\"},\"headline\":\"With Cereria Pernici, Made in Italy conquers the world\",\"datePublished\":\"2018-11-21T08:32:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\"},\"wordCount\":447,\"publisher\":{\"@id\":\"https:\/\/www.pernici.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\",\"url\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\",\"name\":\"With Cereria Pernici, Made in Italy conquers the world - Cereria Pernici\",\"isPartOf\":{\"@id\":\"https:\/\/www.pernici.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg\",\"datePublished\":\"2018-11-21T08:32:24+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage\",\"url\":\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg\",\"contentUrl\":\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg\",\"width\":950,\"height\":633},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.pernici.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"With Cereria Pernici, Made in Italy conquers the world\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pernici.com\/en\/#website\",\"url\":\"https:\/\/www.pernici.com\/en\/\",\"name\":\"Cereria Pernici Shop\",\"description\":\"una candela non illumina soltanto: racconta chi sei \",\"publisher\":{\"@id\":\"https:\/\/www.pernici.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.pernici.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.pernici.com\/en\/#organization\",\"name\":\"Cereria Pernici Shop\",\"url\":\"https:\/\/www.pernici.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.pernici.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/07\/logo_pernici.png\",\"contentUrl\":\"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/07\/logo_pernici.png\",\"width\":432,\"height\":189,\"caption\":\"Cereria Pernici Shop\"},\"image\":{\"@id\":\"https:\/\/www.pernici.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/cereriapernici\",\"https:\/\/www.instagram.com\/cereriapernici\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.pernici.com\/en\/#\/schema\/person\/6fa82366495db82478d05eecd1e0c51a\",\"name\":\"Cereria Pernici\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/04b552676e3907e009cfefac07ef42d7b5c90aaeec56a7ea447425017703ae84?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/04b552676e3907e009cfefac07ef42d7b5c90aaeec56a7ea447425017703ae84?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/04b552676e3907e009cfefac07ef42d7b5c90aaeec56a7ea447425017703ae84?s=96&d=mm&r=g\",\"caption\":\"Cereria Pernici\"},\"url\":\"https:\/\/www.pernici.com\/en\/author\/cereria-pernici\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"With Cereria Pernici, Made in Italy conquers the world - Cereria Pernici","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/","og_locale":"en_US","og_type":"article","og_title":"With Cereria Pernici, Made in Italy conquers the world - Cereria Pernici","og_description":"Just returned from the China International Import Expo in November, Antonio Pernici took some time to tell us a little bit about the experience. Let&#8217;s go find out about the tastes of the Chinese public. &nbsp; Antonio, tell us all about it. Was this the first time for you in China? How did you find [&hellip;]","og_url":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/","og_site_name":"Cereria Pernici","article_publisher":"https:\/\/www.facebook.com\/cereriapernici","article_published_time":"2018-11-21T08:32:24+00:00","og_image":[{"width":950,"height":633,"url":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg","type":"image\/jpeg"}],"author":"Cereria Pernici","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Cereria Pernici","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#article","isPartOf":{"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/"},"author":{"name":"Cereria Pernici","@id":"https:\/\/www.pernici.com\/en\/#\/schema\/person\/6fa82366495db82478d05eecd1e0c51a"},"headline":"With Cereria Pernici, Made in Italy conquers the world","datePublished":"2018-11-21T08:32:24+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/"},"wordCount":447,"publisher":{"@id":"https:\/\/www.pernici.com\/en\/#organization"},"image":{"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/","url":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/","name":"With Cereria Pernici, Made in Italy conquers the world - Cereria Pernici","isPartOf":{"@id":"https:\/\/www.pernici.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage"},"image":{"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg","datePublished":"2018-11-21T08:32:24+00:00","breadcrumb":{"@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#primaryimage","url":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg","contentUrl":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/09\/pernici-blo-novembre-cina.jpg","width":950,"height":633},{"@type":"BreadcrumbList","@id":"https:\/\/www.pernici.com\/en\/with-cereria-pernici-made-in-italy-conquers-the-world\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pernici.com\/en\/"},{"@type":"ListItem","position":2,"name":"With Cereria Pernici, Made in Italy conquers the world"}]},{"@type":"WebSite","@id":"https:\/\/www.pernici.com\/en\/#website","url":"https:\/\/www.pernici.com\/en\/","name":"Cereria Pernici Shop","description":"una candela non illumina soltanto: racconta chi sei ","publisher":{"@id":"https:\/\/www.pernici.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pernici.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.pernici.com\/en\/#organization","name":"Cereria Pernici Shop","url":"https:\/\/www.pernici.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.pernici.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/07\/logo_pernici.png","contentUrl":"https:\/\/www.pernici.com\/wp-content\/uploads\/2025\/07\/logo_pernici.png","width":432,"height":189,"caption":"Cereria Pernici Shop"},"image":{"@id":"https:\/\/www.pernici.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/cereriapernici","https:\/\/www.instagram.com\/cereriapernici\/"]},{"@type":"Person","@id":"https:\/\/www.pernici.com\/en\/#\/schema\/person\/6fa82366495db82478d05eecd1e0c51a","name":"Cereria Pernici","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/04b552676e3907e009cfefac07ef42d7b5c90aaeec56a7ea447425017703ae84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/04b552676e3907e009cfefac07ef42d7b5c90aaeec56a7ea447425017703ae84?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/04b552676e3907e009cfefac07ef42d7b5c90aaeec56a7ea447425017703ae84?s=96&d=mm&r=g","caption":"Cereria Pernici"},"url":"https:\/\/www.pernici.com\/en\/author\/cereria-pernici\/"}]}},"_links":{"self":[{"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/posts\/3996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/comments?post=3996"}],"version-history":[{"count":0,"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/posts\/3996\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/media\/3998"}],"wp:attachment":[{"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/media?parent=3996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/categories?post=3996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pernici.com\/en\/wp-json\/wp\/v2\/tags?post=3996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}